FLWRHTX: Subscription Overview by Houston Brand Photographer

These fun guys. Our flower family who always know how to party. FLWRHTX is a collective of 3 incredible florists who came together to form a Houston flower brand that services weddings, events, showers, and more. In their first year of business, they knew they would need lots of photos of on-brand imagery to match their exciting new collective branding, so they knew a brand photography subscription was the way to go.

Their brand is fun, bright, and graphic. Their ideal client is someone who has an event coming up that is flower-centric, bold, and exciting. Over the course of their subscription, they used their different sessions to show off their flowering skills, and to show off different offerings they had throughout the year. Some of the different things we focused on were Valentine’s Day, their merchandise, headshots, Mother’s Day offerings, Christmas, and more.

Below are some of our favorite photos from FLWRHTX’s subscription with us. Love how they really made it their own to match their brand.

A fun challenge from our time with Chad, Brittany, and Lauren was that halfway through their subscription, they started leasing a fabulous floral studio. This meant that even though there was a location change from our studio to theirs, we had to keep the images looking cohesive.

I think we did a great job of keeping the consistency. Can you tell from one location to the other?

Their images really help you to step into their world where vibrant colors coexist perfectly with FLWRHTX’s whimsical designs. With its kaleidoscope of colors and playful imagery, the new floral brand is like a breath of fresh air for the eyes.